Senior UI/UX · AI Developer · Abu Dhabi

Design the surface, build the intelligence.

Twenty years turning complex systems into interfaces people actually understand — now with AI woven through.

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Selected Work

Things I've shipped.

Mobile · Education

Noor · نور

Quranic Arabic, learned by spaced repetition.
React NativeExpoSupabaseSM-2
Mobile · AI Coach

FitDesi

AI fitness & diet coaching built around South Asian food and family.
AI dietDesi food DBExpoSupabase
Marketplace

MediBazar.pk

Biomedical equipment marketplace with RFQ.
Next.jsPrismaRFQ engine
Web · This sites

emion.dev

An AI-powered portfolio with no nav but a rail and a voice.
Next.js 15PayloadR3FOpenAI
View all work
About

I started in automotive dashboards. I ended up teaching machines to speak human.

20+
Years
40+
Shipped
2
Languages
About
Writing

Notes on design & intelligence.

01

Why I stopped designing screens and started designing conversations

8 min02

RTL is not a mirror: designing Arabic interfaces that feel native

6 min03

Running local LLMs in production without losing your weekend

11 min04

Making AI show its work: the trust problem in decision tools

9 min
Read all writing
Let's build

Have something worth making?

Pick whatever's easiest for you. I read everything myself.

01 / CALL
Book a discovery call
30 min · we scope the idea together
02 / BRIEF
Send a project brief
A few fields · I reply within a day
03 / CHAT
WhatsApp direct
For quick questions · Gulf hours